Exhibitor FAQ

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frequently asked exhibitor questions

Answers to frequently asked questions from Exhibitors regarding The ARA Show.

If you have additional questions, please call the American Rental Association (ARA) at 800.334.2177, option 4, or email  Jennifer Belzer or Aaron Bonick.

WHEN AND WHERE IS THE ARA SHOW 2025?

The ARA Show 2025 will be held in Las Vegas during the following days:

  • Tuesday, Jan. 28: Future of Equipment Rental
  • Wednesday, Jan. 29: Education
  • Thursday, Jan. 30–Saturday, Feb. 1: Trade Show

Indoor exhibits will be in the West Hall of The Las Vegas Convention Center. Outdoor exhibits will be located next to the West Hall entrance in the Diamond Lot.

WHAT IS NEW FOR THE ARA SHOW 2025?

The ARA Show 2025 will offer both indoor and outdoor exhibit space. Exclusive outdoor experiences will include:

  • Special Attractions
  • Option to Demonstrate Products in Your Booth
  • Presentations Stage
  • Optional Covered Pavilion for Smaller Booths
  • Food Trucks and Extra Seating

Starting in 2025, the trade show floor will be split into two departments – Equipment and Event. The Construction and General Tool departments have been consolidated into an Equipment department based on member feedback and demand for space in Construction.

The Event department will continue to support companies offering party and event rental products and services.

WHAT IS THE PRICE TO EXHIBIT?

Indoor Booth Space Pricing: For ARA Associate members, pricing is $29.50 per square foot through April 30, 2024. Pricing increases to $35.50 on May 1, 2024. For non-members, pricing is $59 per square foot.

Outdoor Booth Space Pricing: For ARA Associate members, pricing is $23.50 per square foot through April 30, 2024. Pricing increases to $24.50 on May 1, 2024. For non-members, pricing is $49 per square foot.

HOW DO COMPANIES APPLY FOR BOOTH SPACE?

Click here to fill out the Booth Space Contract.

HOW DOES THE PRIORITY POINTS SYSTEM WORK?

Beginning in late June or early July, exhibit space will be assigned according to the following priority point system:

  • Five points – Associate Membership
  • Three points – Each year exhibited
  • Two points – Each 10-ft. by 10-ft. booth (100 sq. ft.) assigned
  • Two points – Paid display advertising in The 2024 ARA Show Directory
  • Five points – Platinum Level Sponsorship – The ARA Show 2024
  • Two points – Gold Level Sponsorship – The ARA Show 2024
  • One point – Silver Level Sponsorship – The ARA Show 2024

Following the initial booth assignment, space will be assigned on a first-come, first-served basis.

WHERE CAN COMPANIES FIND A LIST OF RULES AND REGULATIONS FOR THE ARA SHOW 2025?

Click here for a complete list of Rules and Regulations, plus the Statement of Integrity.

Scam Alert

Be aware of companies claiming to sell attendee lists, exhibitor services, advertising, and more. These companies are not affiliated with ARA or The ARA Show. Attendee lists are ONLY available through ARA.

If you receive an email about an attendee list, please be sure it’s from an ARA staff member with an @ararental.org email. Scammers are becoming more sophisticated in their tactics and using ARA logos in their emails.

If you have questions regarding the legitimacy of a company, please contact The ARA Show staff.

Photography at The ARA Show

Show photographers and ARA staff members may take photos of all participants at The ARA Show — such as on the show floor, in sessions, at events or at other functions.

These photos are for use only by ARA and may appear in Rental Management, ARA newsletters or brochures, ARA’s media outreach efforts, ARA’s social media accounts, future show promotions and on all ARA’s websites. Your attendance constitutes your permission and consent for this photography.

Note: No photographs can be taken by attendees or exhibitors in a particular booth without that exhibitor’s permission.