Home >
Passes & Pricing
Discover rental-ready solutions and new business connections at The ARA Show 2026!
Not an ARA member? Join today to save on The ARA Show registration at ARArental.org.
Full Registration
Includes all education sessions and either the Equipment or Event Town Hall Breakfast (based on limited availability) on March 1, the Keynote Session on March 2, and the trade show from March 2 – 4. Other show events can be purchased for an additional charge.
INCENTIVE
Oct. 28 – Nov. 11
ADVANCE
Nov. 12 – Feb. 26
ONSITE
Feb. 27 – March 4
ARA Member
$269
$369
$469
Prospective Member
$769
$869
$969
ARA Member
Oct. 28 – Nov. 11
$269
ADVANCE
Nov. 12 – Feb. 26
$369
ONSITE
Feb. 27 – March 4
$469
Prospective Member
INCENTIVE
Oct. 28 – Nov. 11
$769
ADVANCE
Nov. 12 – Feb. 26
$869
ONSITE
Feb. 27 – March 4
$969
Exhibits Only Registration
Includes entrance into the trade show from March 2 – 4. Other show events can be purchased for an additional charge.
INCENTIVE
Oct. 28 – Nov. 11
ADVANCE
Nov. 12 – Feb. 26
ONSITE
Feb. 27 – March 4
ARA Member
$219
$319
$419
Prospective Member
$719
$819
$919
ARA Member
Oct. 28 – Nov. 11
$219
ADVANCE
Nov. 12 – Feb. 26
$319
ONSITE
Feb. 27 – March 4
$419
Oct. 28 – Nov. 11
$719
ADVANCE
Nov. 12 – Feb. 26
$819
ONSITE
Feb. 27 – March 4
$919
EventsU
EventsU is a full-day education and networking workshop for those in event rental that takes place on Feb. 28. To register, attendees must be an ARA member and be registered for The ARA Show. EventsU is a separate registration in addition to the show. Exhibitors and Independent Manufacturer Representatives are eligible to attend.
INCENTIVE
Oct. 28 – Nov. 11
ADVANCE
Nov. 12 – Feb. 26
ONSITE
Feb. 27 – March 4
EventsU
$499
$549
$599
EventsU
Oct. 28 – Nov. 11
$499
ADVANCE
Nov. 12 – Feb. 26
$549
ONSITE
Feb. 27 – March 4
$599
EventsU Reception
$100
$125
$150
EventsU Reception
Oct. 28 – Nov. 11
$100
ADVANCE
Nov. 12 – Feb. 26
$125
ONSITE
Feb. 27 – March 4
$150
EventsU Reception Guest
$125
$150
$175
EventsU Reception Guest
Oct. 28 – Nov. 11
$125
ADVANCE
Nov. 12 – Feb. 26
$150
ONSITE
Feb. 27 – March 4
$175
Networking Event Pass
Save $50 with a Networking Event Pass to the show’s three most popular events—all of which are likely to sell out. This pass includes one ticket to Brunch Hosted by Women in Rental, ARA Industry Awards Dinner & ARA Foundation 50th Anniversary Celebration, and Tuesday Night Event.
INCENTIVE
Oct. 28 – Nov. 11
ADVANCE
Nov. 12 – Feb. 26
ONSITE
Feb. 27 – March 4
ARA Members Only
$225
$275
$350
ARA Members Only
Oct. 28 – Nov. 11
$225
ADVANCE
Nov. 12 – Feb. 26
$275
ONSITE
Feb. 27 – March 4
$350
Event Pricing
All events listed below require tickets and advance registration.
Brunch Hosted by Women in Rental
Includes a fun brunch with hosted mimosas and bloody marys and a keynote session with Henna Pryor, a world-renowned speaker, author, Inc. columnist, and workplace performance expert.
ARA Member
Oct. 28 – Nov. 11
$40
ADVANCE
Nov. 12 – Feb. 26
$50
ONSITE
Feb. 27 – March 4
$60
Oct. 28 – Nov. 11
$50
ADVANCE
Nov. 12 – Feb. 26
$60
ONSITE
Feb. 27 – March 4
$70
Young Professionals Cocktails & Contacts
Offers meaningful connections, a hosted bar, and an interactive panel of industry peers sharing their experiences and best advice for young rental professionals. Attendees must be a member of ARA’s Young Professional Network.
YPN Members Only
Oct. 28 – Nov. 11
$40
ADVANCE
Nov. 12 – Feb. 26
$50
ONSITE
Feb. 27 – March 4
$60
ARA Industry Awards Dinner & ARA Foundation 50th Anniversary Celebration
Includes a lively evening honoring award winners and the ARA Foundation’s 50th anniversary. Plus, dinner, hosted bar service, live entertainment and auction.
ARA Member
Oct. 28 – Nov. 11
$100
ADVANCE
Nov. 12 – Feb. 26
$125
ONSITE
Feb. 27 – March 4
$150
Oct. 28 – Nov. 11
$115
ADVANCE
Nov. 12 – Feb. 26
$140
ONSITE
Feb. 27 – March 4
$165
Regional Receptions
Connect with members from your region while enjoying hors d’oeuvres and drinks.
ARA Member
Oct. 28 – Nov. 11
$40
ADVANCE
Nov. 12 – Feb. 26
$50
ONSITE
Feb. 27 – March 4
$60
Oct. 28 – Nov. 11
$50
ADVANCE
Nov. 12 – Feb. 26
$60
ONSITE
Feb. 27 – March 4
$70
Government Affairs Breakfast: Advocacy and Action
Includes a comprehensive look at critical state and federal issues that affect rental businesses. Plus, enjoy a delicious breakfast and the opportunity to connect with industry advocates and peers.
ARA Member
Oct. 28 – Nov. 11
$40
ADVANCE
Nov. 12 – Feb. 26
$50
ONSITE
Feb. 27 – March 4
$60
Oct. 28 – Nov. 11
$50
ADVANCE
Nov. 12 – Feb. 26
$60
ONSITE
Feb. 27 – March 4
$70
Tuesday Night Event
Includes after-hours access to a Universal Theme Park. Enjoy thrilling rides, delicious food, drinks, and time to mix and mingle in a one-of-a-kind setting.
ARA Members Only
Oct. 28 – Nov. 11
$125
ADVANCE
Nov. 12 – Feb. 26
$150
ONSITE
Feb. 27 – March 4
$200
Event Pricing
All events listed below require tickets and advance registration.
INCENTIVE
Oct. 28 – Nov. 11
ADVANCE
Nov. 12 – Feb. 26
ONSITE
Feb. 27 – March 4
Brunch Hosted by Women in Rental – ARA Member
$40
$50
$60
$50
$60
$70
$40
$50
$60
$100
$125
$150
$115
$140
$165
$40
$50
$60
$50
$60
$70
$40
$50
$60
$50
$60
$70
$125
$150
$200
