Sponsorship

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Sponsorship & Advertising Opportunities

Make your brand impossible to miss at The ARA Show 2027. With hundreds of exhibitors vying for the attention of attendees, sponsorships and advertising opportunities give you the edge—boosting visibility, driving traffic.

From high‑impact brand placements to memorable event and education experiences, these opportunities amplify your presence far beyond your booth. If you’re ready to maximize your impact at The ARA Show 2027 in New Orleans, explore the sponsorship and advertising options available to exhibitors.

Sponsorship Benefits

By sponsoring at The ARA Show, your company will earn the status of a Platinum, Gold, or Silver sponsor. This is based upon your total spend on sponsorships. This total can be achieved through a single sponsorship or total sponsorship spend.

Each sponsorship level provides distinct benefits that your company will receive. Click on the chart to view the full list of benefits.

ARA Show Sponsorship Chart

Events

Keynote Session

Keynote Session

$50,000 – Exclusive opportunity

SOLD OUT

The Big Game Tailgate Party

The big game Tailgate party

$50,000 – Exclusive opportunity

SOLD OUT

Halftime Show

Halftime Show

$17,500 – Exclusive opportunity

cold beer and sport time

The big game Beverages

$12,500 – 6 opportunities

Photo Content Zone

Photo/Content Zone

$20,000 – Exclusive opportunity

SOLD OUT

Puppy Bowl Sponsorship

Puppy Bowl

Exclusive Opportunity $13,500

SOLD OUT

Tailgate Zone

Tailgate Zone

$15,000 – 5 opportunities

Equipment Town Hall Lunch

Equipment Town Hall lunch

$7,500 –  2 opportunities

SOLD OUT

Event Town Hall Lunch

event town hall lunch

$5,000 –  2 opportunities

ARA Industry Awards Dinner

ARA INDUSTRY AWARDS DINNER

$5,000 – 5 opportunities

Lunch Hosted by Women in Rental

lunch Hosted by Women in Rental

$6,500 – 6 opportunities

SOLD OUT

Young Professional Cocktails & Contacts

Young Professionals Cocktails & Contacts

$3,500 – 6 opportunities

SOLD OUT

Regional Receptions

Regional Receptions

$3,000 – 10 opportunities

SOLD OUT

Brand Promotions

Badge Lanyards

Badge Lanyards

$25,000 – Exclusive opportunity

SOLD OUT

The ARA Show App

The ARA Show App

$20,000 – Exclusive opportunity

SOLD OUT

The ARA Show App Alerts

$5,000 – 5 opportunities

SOLD OUT

Attendee Email Sponsor

Attendee Email Sponsor

$15,000 – Exclusive opportunity

SOLD OUT

Registration Hospitality

Registration Hospitality

$15,000 – 2 opportunities

SOLD OUT

Lobby Monitors

Lobby monitors

$8,500 – 4 opportunities

SOLD OUT

Aisle Signs

Aisle Signs

$7,500 – 3 opportunities

SOLD OUT

Education

Education Sponsor

Education Sponsor

$15,000 – Exclusive opportunity

SOLD OUT

Complimentary Coffee Before Education

Complimentary Coffee Before Education

$4,000 – Exclusive opportunity

SOLD OUT

Education Afternoon Break

Education Afternoon Break

$3,500 – 2 opportunities

SOLD OUT

future of equipment rental

Future of Equipment Rental Program Sponsor

future of equipment rental

$12,500 – 4 opportunities

SOLD OUT

For sponsorship questions, contact:

Bridget Otten, CMP

Bridget Otten, CMP

ARA Senior Director, Meetings and Events