Why Attend

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Why Attend The ARA Show

The ARA Show 2025 offers a unique combination of industry insights, hands-on product experiences, and unparalleled networking opportunities that can yield numerous benefits for your business and you.

Whether you’re a seasoned rental professional seeking the latest innovations, a business aiming to expand, or are new to the industry and want to learn more, you simply can’t afford to miss the world’s largest equipment and event rental trade show!

The Top 5 Reasons To Attend


Find new products

With exhibitors on hand, you have the opportunity to check out the latest products and solutions available.


Purchase rental products

Stretch your purchasing budget further by taking advantage of Show-Only Specials exclusive to attendees during the show!

Build relationships with suppliers

Whether on the trade show floor or at one of the many events, The ARA Show is the place to build connections with new suppliers that can contribute to the growth and success of your business.

Connect with rental peers

Meet with old friends, foster new relationships, and expand your rental network.

Education and training

Gain valuable knowledge from rental industry experts about the latest trends, technologies, and best practices in the industry.
who attends the ARA Show 2025

Who Attends The ARA Show

The ARA Show provides a comprehensive platform for networking, education, and exploring the latest products and services in the rental industry.

Attendees who typically attend The ARA Show include:

Rental Business Owners, Managers, and their teams come to learn about the latest products, trends, and business strategies. They also attend educational sessions to improve their business operations.

Suppliers and Manufacturers showcase their latest products, equipment, and solutions for the rental industry. It’s an opportunity for them to directly interact with potential clients and understand their needs.

Independent Manufacturer Representatives attend the show to provide sales and service support to one or more of the exhibiting companies’ product lines they represent.

Service Providers in the rental industry offer solutions such as software, financial services, and marketing support for exhibitors. These services address the challenges business owners might encounter.